In this episode of The Crazy One, Stephen Gates explores the delicate balance of integrating data and research into the creative process—a challenge that many creatives find frustrating. Discover how data, research, and brainstorming can become powerful allies when applied correctly, and learn the pitfalls that can stifle creativity if they’re misused. Stephen shares best practices to ensure that data and insights enhance, rather than hinder, your creative work. Tune in to master the art of blending analytics with imagination to elevate your projects.

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