In this episode of Secrets to Selling Your Business, host Jacob Koenig is joined by Dan Nicholson, a seasoned entrepreneur, finance expert, and author of the book Rigging the Game. Together, they discuss the importance of achieving financial certainty and implementing systems to align business goals with personal values.

Dan shares his approach to financial management for business owners, focusing on reducing uncertainty and building strategies that prioritize long-term sustainability over short-term gains. Through his structured financial operating system, Dan has helped countless entrepreneurs optimize cash flow, enhance decision-making, and avoid unnecessary risks.

Key Topics Covered in This Episode

• The significance of financial certainty and risk management for small business owners.
• Why optimizing for the life you want is more important than simply maximizing shareholder value.
• The role of financial rules and protocols in improving ROI and overall business performance.
• Aligning business operations with personal values to reduce stress and avoid regrets.
• An overview of Dan’s 15 key financial rules and his cash flow protocol.

Connect with the Hosts and Guests

Jacob Koenig

• Woodbridge Group

Dan Nicholson

• LinkedIn
• Website

Episode Links and Resources

• Visit Dan Nicholson’s website for more resources on financial certainty: nthdegreecpas.com
• Explore the Woodbridge Group’s services for business transitions: woodbridgegrp.com