The Portfolio Composer

Ep 68 Whitney George on Why You Need Your Own Ensemble


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Whitney George is a composer and conductor who specializes in

the use of mixed media to blur the distinctions between concert
performance, installation art, and theater. Utilizing a wide
variety of material including literary texts, silent film, stock
footage, and visual arts, George's compositions are characterized
by an immersive theatricality that thrives on collaboration in all
phases of the creative process with an affinity for the macabre,
the fantastic, and the bizarre.

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Composer and ensemble leader Whitney George discusses what it

takes to start an ensemble and why you should, too.

Topics discussed in this episode:

  • Macabre & fantastical
  • Edgar Allan Poe
  • Building an audience within a niche
  • Collaboration
  • Having a strong narrative
  • Considering the strengths of the venue
  • Starting an ensemble
  • Having your music performed
  • The tedium of starting an ensemble
  • Becoming a 501(c)3
  • Having a business checking account
  • Having a CPA
  • Writing & communication
  • Being organized
  • A business in a business
  • Good book keeping & budgeting
  • Correspondence
  • Having a business partner
  • Spending time on your business
  • Website:

    • www.whitneygeorge.com
    • Recommended Listening:

      • Steve Reich,
      • "Music for 18 Musicians"

        Recommended Reading:

        • Haruki
        • Murakami, "The Wind-up Bird Chronicle: A Novel"
        • Joris-Karl
        • Huysmans, "Against Nature: A Rebours"

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          The Portfolio ComposerBy Garrett Hope presents The Portfolio Composer

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