In this episode, we invite our clients from ACPSEM (The Australasian College of Physical Scientists and Engineers in Medicine) to chat with us about their purpose, and how it resonates through their organisation and the work that they do. Guest speakers Sharon Flynn, CEO and Kylie Clarke, Membership and Education Services Manager have worked with us on a number of projects. Many of which, we are challenged to translate complex content into digestible materials, designed with learning in mind. Our research branch, Leapfrog Research has also worked with ACPSEM to find practical learning opportunities in the Australian Physics curriculum. We hope you enjoy this new episode of Marketing For Good.