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Ep - 7 He raised $4.2 Million for his startup - Brandon Peterson, CEO, Geokey
We're excited to announce the release of the latest episode of Fundraising Demystified! In this episode, we had the pleasure of speaking with Brandon Peterson, CEO and co-founder of Geokey, about his journey in securing $2.2 million in seed funding.
Here are some of the key topics we discussed:
1. Product Market Validation: Brandon shared his insights on how to validate your product in the market and find the right fit for your business.
2. Pitching Across Different Company Stages: We delved into the nuances of pitching at different stages of your company's growth and how to tailor your pitch accordingly.
3. Beyond Money: Brandon explained why it's important for founders to look beyond just monetary investment when seeking investors and the value of strategic partnerships.
Now, let's dive into some key takeaways from our discussion:
- Accept Humility and Openness: Don't fall into the trap of thinking you need to know everything. Be open to feedback and acknowledge that you might be wrong.
- The Power of a Great Team: Building a strong team is essential for success. Brandon shared his experience of finding talented individuals who complimented his skills.
- Persistence Pays Off: It took Brandon three years to find the perfect fit for Geokey. When he found it, he went all in and saw significant growth.
- The Three P's: People, Product, and Profit: Brandon emphasized the importance of having these three elements in place before embarking on your fundraising journey.
- Know Your Numbers: Dive deep into your financials and understand the numbers that drive your business. Investors appreciate founders who have a solid grasp of their financials.
If you want to hear more about Brandon's fundraising journey and gain valuable insights into the world of raising capital, make sure to listen to the full episode on our website or your favorite podcast platform.
To stay updated on Geokey's journey and learn more about their amazing integrations and global partnerships, visit their website at geokeyaccess.com. You can also follow them on LinkedIn, Instagram, and Facebook.
Links mentioned:
Geokey website - https://www.geokeyaccess.com/
Follow Brandon on Linkedin - https://www.linkedin.com/in/brandon-peterson-6ab6b997/
Hosted by Jason Kirby - https://www.linkedin.com/in/jasonrkirby/
Thunder website - https://web.thunder.vc
Podcast on Spotify: https://open.spotify.com/show/4OMEcQ3xYrs2K8RFIB4A3U
Email Jason at [email protected]
Thank you for tuning in to Fundraising Demystified. Stay tuned for more episodes featuring founders and investors sharing their stories and insights.
View all episodes
By Jason KirbyWe're excited to announce the release of the latest episode of Fundraising Demystified! In this episode, we had the pleasure of speaking with Brandon Peterson, CEO and co-founder of Geokey, about his journey in securing $2.2 million in seed funding.
Here are some of the key topics we discussed:
1. Product Market Validation: Brandon shared his insights on how to validate your product in the market and find the right fit for your business.
2. Pitching Across Different Company Stages: We delved into the nuances of pitching at different stages of your company's growth and how to tailor your pitch accordingly.
3. Beyond Money: Brandon explained why it's important for founders to look beyond just monetary investment when seeking investors and the value of strategic partnerships.
Now, let's dive into some key takeaways from our discussion:
- Accept Humility and Openness: Don't fall into the trap of thinking you need to know everything. Be open to feedback and acknowledge that you might be wrong.
- The Power of a Great Team: Building a strong team is essential for success. Brandon shared his experience of finding talented individuals who complimented his skills.
- Persistence Pays Off: It took Brandon three years to find the perfect fit for Geokey. When he found it, he went all in and saw significant growth.
- The Three P's: People, Product, and Profit: Brandon emphasized the importance of having these three elements in place before embarking on your fundraising journey.
- Know Your Numbers: Dive deep into your financials and understand the numbers that drive your business. Investors appreciate founders who have a solid grasp of their financials.
If you want to hear more about Brandon's fundraising journey and gain valuable insights into the world of raising capital, make sure to listen to the full episode on our website or your favorite podcast platform.
To stay updated on Geokey's journey and learn more about their amazing integrations and global partnerships, visit their website at geokeyaccess.com. You can also follow them on LinkedIn, Instagram, and Facebook.
Links mentioned:
Geokey website - https://www.geokeyaccess.com/
Follow Brandon on Linkedin - https://www.linkedin.com/in/brandon-peterson-6ab6b997/
Hosted by Jason Kirby - https://www.linkedin.com/in/jasonrkirby/
Thunder website - https://web.thunder.vc
Podcast on Spotify: https://open.spotify.com/show/4OMEcQ3xYrs2K8RFIB4A3U
Email Jason at [email protected]
Thank you for tuning in to Fundraising Demystified. Stay tuned for more episodes featuring founders and investors sharing their stories and insights.