On Coming Home

Ep. 7: How to sell your art as an anti-capitalist

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In this episode, host Zoe Sorrell explores how to be a thriving artist who sells products and services while maintaining anticapitalist values.

Zoe posits that sales under capitalism are uniquely violent because they rely on endless accumulation and the promise of a New Way of Being. But by grounding in enoughness and transparency, artists can lead the way in crafting more humanized ways of buying and selling.


Journal prompts for exploring this topic further:

  • How do/will you know when you have enough?
  • What does enoughness feel like in your body?
  • What do you think enoughness looks like for you
    • in your creative work?
  • Once you have adequate resources to live
    • comfortably, how can you then invest in co-creating the more beautiful world
    you believe in?
  • Have you ever been tempted to sell your art with
    • the false promise of a new way of being? Have you ever been tempted to exploit
    your audience’s pain points, or to create a false sense of urgency?
  • Do you believe that your art is worthy without
    • being attached to a greater story?
  • What are some examples of sales (where you were
    • either the buyer or seller) that felt really delicious and warm and humanized?
    Where you felt trusted as the best authority of your own experience? Where you
    felt truly joyful about buying or selling? Where there was no post-sale
    remorse? What was it about that sale that made it feel so wonderful?


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    On Threads:

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    ⁠⁠http://www.patreon.com/zoesorrell⁠

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    On Coming HomeBy Zoe Sorrell