Enterprising Minds

Ep 7: Is SEO a Luxury Good?


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In this episode, hosts Alex Pokorny, Ruthi Corcoran, and Dave Dougherty, discuss whether SEO is a luxury good for most organizations or whether it's table stakes for modern marketing. They dive into the announcements of the 2023 Google I/O conference and the impacts of AI-generated results on the world's largest search engine, as well as how to ask for and secure more budget for SEO.

Also, don't miss the first-ever segment of our new game Did Alex Have That Job?! Find out what Nigerian dwarf goats and accidentally scaring children have to do with Alex's work history!

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Connect with Dave

  • Website: http://bit.ly/3Z5L3Pn
  • YouTube: http://bit.ly/41zuOfc
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  • LinkedIn: https://bit.ly/40J3867

Connect with Ruthi

  • LinkedIn: https://bit.ly/3ZvZH1v

Connect with Alex

  • Website: http://bit.ly/3Z5MwVT
  • LinkedIn: http://bit.ly/3KPDmIy
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Enterprising MindsBy Dave Dougherty, Ruthi Corcoran, Alex Pokorny