Doctors and cartoon characters smoking cigarettes on TV? Welcome to 20th century America. We look at how the U.S. government providing cigarettes as part of wartime rations coupled with advertising kick off what will become a smoking epidemic in the U.S., culminating with 42% of adults being smokers by 1965. We also review early 1900's anti-smoking sentiment and Greg gets all preachy about how advertising can make you do things without thinking. Julia reflects on feminism and smoking and reminisces about people breaking airplane bathroom smoke detectors.