Help my DTC grow

EP 74. What strategies can help improve your e-commerce site’s visibility on Google? - Ilana Davis from JSON-LD

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What strategies can help improve your e-commerce site’s visibility on Google?

Ilana Davis, is known as the Shopify Superhero. Her mission is to help e-commerce businesses streamline the buying process, removing friction and increasing customer satisfaction. As the creator of JSON-LD for SEO, a Shopify app designed to drive more organic traffic through Rich Results, she is equipped with an arsenal of e-commerce solutions.

In our discussion, you will get answers to these critical questions:

  1. What's the best way to stand out from your competitors on Google search and why?
  2. Is there a difference between search enhancements, Rich Results, and Rich Snippets?
  3. How does product structured data impact Merchant Center, and why could it be causing your ads to be declined?



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