In this episode of The Responsive Lab, Carly and Scott sit down with Dean Axelrod, Vice President of Partnerships and Philanthropy at Direct Relief. Dean's career has spanned business, law, and financial services. But the common thread? Helping people and organizations succeed.

His core belief? If someone is giving all they have to give, they're a major donor. No matter the dollar amount.

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Dean also shares why every communication should carry value to the donor, not just value to the organization. And why confidence in asking comes from laying the relational groundwork first.

Links from the episode:

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