$100M+ in Amazon ad spend, managed. Ten years on Amazon.

One simple shift changes how every Amazon account scales. 

Sebastian Hargreaves walked brands through it at Retail Fest 2026 on the Gold Coast.

Seb walks through how to calculate target ACoS from contribution margin, how to set the right bid, and how to diagnose a sales drop properly. It's always one of three things.

Live Q&A on SKU prioritisation, the highest-ROI PDP lever, gateway ASINs and lifetime value, why new product launches on Amazon lag two years, and how Rufus is changing Amazon search.

Foundations. Conversion. Traffic. In that order.

Download Episode Slides Here

Sell Global manages $100M+ in Amazon ad spend across local and global brands. Find out more at gosellglobal.com.

Book an ads Audit with Seb: calendly.com/sebastianhargreaves/30min

Book a call to discuss your FREE Amazon Ads Audit >> Book a call here https://calendly.com/sebastianhargreaves/30min

Amazon Vendor Live Events - every other month in Sydney and Melbourne, we bring together vendor sellers on Amazon AU. Register your interest here