The Marketing Sales Superstar

Ep 8: Gillette and How To Capitalize on Their Controversy


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Gillette drew a huge line in the sand with a recent campaign focusing on masculinity in the #metoo era.  And now a lot of their customers aren't too happy with them.  What could a competitor like Dollar Shave Club do to take advantage of this and grab up some of their disillusioned customers?  Listen to today's episode to find out!

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The Marketing Sales SuperstarBy Superstar Kaplan

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