We interview Park Howell, the Founder of The Business of Story. He consults, teaches, coaches, and speaks internationally helping business, brand, sales, and marketing leaders excel through the stories they tell.

You'll learn:

- what the ABT formula is

- how this simple formula helps clients to tell their stories

- what the first steps are to connect with your audience

Special offer from the guest:

30% off The ABTs of Agile Communications™ - quick online course including a free digital copy of our book "The Narrative Gym for Business."

https://businessofstory.com/

Passcode: rebl-abt (all lowercase)