How do you adapt and evolve your business to stay relevant within your industry?

On this episode of Built on Strategy, I'm joined by The Fitts Company Chief Marketing Officer DeeDee Simmons to talk about automated pharmaceutical machines, setting your company up for growth and flexibility, working with family, and transforming interior spaces around the concept of engagement due to COVID-19. 

Guest Bio

The Fitts Company Chief Marketing Officer DeeDee Simmons is responsible for leading the marketing and sales team, driving growth through messaging around FITTS' innovative manufacturing capabilities of the Manustruction™ division.

Simmons has held many roles since she began working with FITTS in 2000. Prior titles included graphic designer, installation manager, product manager, and, most recently, project manager where she successfully ran large scale signage conversion projects as well as high-profile branch transformation projects. Simmons gained tremendous knowledge in each of these roles, providing a global understanding of the aspects required for maintaining brand integrity. Simmons enjoys sharing how FITTS empowers customers to disrupt their industry in ways previously thought impossible. 

Connect with DeeDee on LinkedIn.