Girl Behind The Hustle

EP. 80 Building A Wine Community of Sisterhood With Black Girls Wine Shayla Varnado


Listen Later

Today I'm chatting with Shayla Varnado of Black Girls Wine. Shayla is the founder of Black Girls Wine Society which is the very first wine sorority with 50 local chapters and over 400 members throughout the US. The Black Girls Wine society was Shayla’s solution to creating Sisterhood and adding diversity to the wine industry. An industry where only an estimated 0.1% of US wine makers and brand owners are Black and black consumers make up about 11 percent of wine drinkers in the country (as reported by the Wine Market Council Consumer Segmentation)

Shayla began sharing her favorite wines and wines of the week on her Weekly Winedown live series on IG and quickly began growing a flourishing community.

In this episode Shayla shares

  • They key factors to growing an engaged community
  • What you should consider before quitting your job to go into entrepreneurship
  • Things you should know when choosing your next wine
  • Resources mentioned in today’s episode

    Wine.com

    Total Wine

    Instacart


    Here’s how you can connect with Shayla| Instagram  | Facebook | Website

    Leave us a note or review | Subscribe to the podcast | Follow on Spotify

    You can find Girl Behind The Hustle on Instagram | Facebook | Website by Email at [email protected]

    ...more
    View all episodesView all episodes
    Download on the App Store

    Girl Behind The HustleBy Girl Behind the Hustle

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    28 ratings