In this episode, I dive into the power of emotional intelligence and AI in leadership and content marketing. David Baum, a seasoned founder and investor, shares how empathy-driven leadership and building in public have shaped his startup, Relato. We explore the role of AI in content creation, its limitations, and how human connection remains irreplaceable in storytelling.

David also breaks down product-market fit, the importance of user research, and how bold leadership helps founders navigate uncertainty.

What You’ll Learn in This Episode:

• How emotional intelligence sets great leaders apart.
• The balance between AI and human creativity in content marketing.
• Why building in public is a game-changer for startups.
• How David identified product-market fit signals at Relato.
• The biggest mistakes founders make in early-stage growth.

Links

Connect with me on LinkedIn

Work with my fractional firm

Work with my executive search and advisory firm

Connect with David Baum