Welcome to the pod— Graphic designer and Wit And Co. owner, Whitney Anderson!!

Whitney is a freelance graphic designer and creative who specializes in branding, lettering, and illustrations. She works with small local start ups and large global companies alike to create individualized designs for print and packaging. Select clients include: Taste of Home, Whole Foods, Lululemon, MOO, Kickapoo Coffee Roasters, United By Blue, Press Waffles, among others. She is also the owner of Wit And Co.— a paper goods and small wearables brand based out of Milwaukee, WI. 

We sit down in our glamorous home studio to hear her journey from small-town girl to freelancer and small business owner. She gives us a ton of useful tips on how to create symmetry between work and personal life and how to successfully be your own BOSS BABE. We pick her brain on all things productivity and collectively come to terms that procrastination is simply human nature. 

We also chat about:

• The importance of a morning ritual 

• When to say to no to a project

• How she convinced mom and dad that graphic design was a "real" job

• Why she loves Milwaukee and calls it home

She is currently obsessed with:

• Hats! 

One wellness tip: 

• Face masks and oils by The Sunday Standard— a local Milwaukee skincare company

Resources:

• Learn more: witand.co 

• Instagram: @whhitneyy, @witandco