In this episode I’m joined by Jenny Rudd — founder of Dispute Buddy, and a natural product thinker with a non-traditional path into tech.

From turning her home into a top-tier Airbnb through clever customer research, to scaling a regional magazine and now building a legal tech startup from personal experience — Jenny’s story is all about deep empathy and smart product instincts.

We talk about staying in the problem space, running lean customer discovery, and building products that truly solve painful, emotional problems — even before writing a line of code.