Zach Puckett is the owner of Skazma Custom Apparel. Skazma specializes in custom apparel; everything from screen printing, embroidery, graphic design or promotional items. Today, Ian and Zach discuss the importance of establishing a visual identity, and well as the importance of having stand-out customer service.

If you're needing custom items or apparel, visit skazma.com.

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For takeaways from today's episode:

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