At DW’s company, there are 60 in sales and 8 in marketing. Yet he counts the marketers as part of sales (and the SDRs as part of marketing). This exemplifies the extent to which marketing IS sales—in other words, smarketing.

 

In this episode, I interview Dailius Wilson, VP of Sales and Growth at Get Accept, about how he positions sales and marketing.

 

What we talked about:

• Why he has 60 salespeople and 8 marketers
• How he’s excited to use tech to influence the buyer experience
• Learning languages, writing plays, DJing, and Hollywood life

 

Check out these resources we mentioned during the podcast:

• DW and his brother were on the Ellen Show

Check out this and other episodes of The Marketer’s Journey at Apple Podcasts, Spotify, or our website.