Have you ever been to a new town and didn’t know where to go?  Are you even familiar with where public parking lots are in your own town?  Well, wayfinding can help with how you get from Point A to Point B.  It makes sense at an airport but why is it important in your downtown?  In this week’s episode, we are talking about something as simple as a sign.  Too many can get messy and too little won’t help.  We make decisions based on visual cues so why not help citizens and tourists alike navigate your community.  It seems like a funny topic to talk about but trust us when we tell you how much can go into wayfinding and although you may know where you are going sometimes, it is important to view your town as a tourist.

Who’s on it?
Jared Perry
Sam Tuten
Bret Allphin

Resources
Urban Wayfinding Planning & Implementation Manual by Sign Research Foundation
Sign Research Foundation
2018 Economic Impact of Tourism in the Appalachian Region of Ohio Report from Ohio’s Appalachian Country
Ohio’s Appalachian Country
The Image of the City by Kevin Lynch

Recorded

August 2020

Questions?

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