We've all heard the phrase, "if everything is a priority, then nothing is a priority". The same applies to content production. If content production is everyone's priority, then it's no one's priority. You must have someone whose full-time job is to own your content production when it comes to inbound marketing. So, who should that person be?

In this episode of Solving Inbound, we'll answer the question: Who should own our company's content production process?

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Additional resources:

How to Hire a Content Manager: https://app.impactplus.com/courses/how-to-hire-a-content-manager?next_video=true

Your Role As A Content Manager: https://app.impactplus.com/courses/your-role-as-a-content-manager?next_video=true

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