Jess explores why people make business and generating money harder than it needs to be.

She identifies guilt as one of the main reasons why people choose the more difficult route instead of the easy one. Guilt can stem from societal programming that values hard work and difficulty in accumulating wealth.

Jess also discusses the frequency of ease and divine laziness, emphasizing the importance of healing the core wound of guilt to choose the easy option.

She delves into the gene keys and the journey towards naturalness and self-discovery. The ultimate goal is to reach the state of being, where everything is seen as a game and there is no attachment to outcomes.

Takeaways

Sound Bites

"When things are easy, you can just accomplish far more"

"Healing the core wound of guilt allows us to be okay with taking the easy option"

"Every time there's a sudden leap in consciousness, your whole body, you feel such a shift at a cellular level"

Chapters

00:00 Introduction: Why People Make Business Harder Than It Needs to Be

02:49 The Frequency of Ease and Divine Laziness

07:44 The Role of Guilt in Choosing the Difficult Route

44:27 The State of Being: Seeing Life as a Game

Connect with Jess on Instagram: @goinward

Keywords: business, money, guilt, ease, divine laziness, frequency, gene keys, naturalness, self-discovery, being