Financial analysts will tell you that your Income Statement communicates your Competitive Advantage. That’s true. But Competitive Advantage is too inward focused of a term for me. I like to keep the focus on the customer. So, what others call Competitive Advantage, I call Value to Customers. How do you know how much value you’re […]

The post Ep. 90 – Interpret Financials to Hear Your Customers (Part 1) first appeared on Philip Kulishov.