Did you notice the last time you picked up a product or a pack of biscuits, was there some gold emblem or award of some kind printed on to the packaging?  Business awards are aplenty and every other person or business seem to be getting an award of one kind to another.  But are all the awards what it seems? Was it really a recognition or a tooting the horn honorary title? MOST importantly, how does it affect YOU as a consumer?  Dr Ingky has alot to say about this as he has been nominated countless times and let's join him in debunking business awards!