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Welcome to the show.
I had a brilliant chat with Klem (as she's known professionally) - a Polish-born, Scotland-based copywriter who helps brands find their authentic voice.
This woman gets it when it comes to the power of words to shape not just how we communicate, but who we become.
Timestamps:
(13:35) - The "Here comes..." identity technique
(19:08) - Storytelling as what defines us from other animals
(27:06) - Message in a bottle metaphor and overcoming sharing barriers
(34:47) - AI ethics and maintaining authentic voice
(42:46) - Art as commissioned work vs personal expression
(47:32) - Finding your voice and protecting humanity
Key Points:
The Message in a Bottle: Every piece of content you create matters to you as the creator. When you overcome that initial hurdle to share your message, two things happen: you realize you can do it (the world doesn't end), and you open yourself up to receive messages from others.
Art vs Commission: We all have that Leonardo da Vinci element within us - sometimes we just need an external perspective to help arrange the pieces differently until it clicks.
The ONE Thing: Be human, protect your humanity at all costs. No tool should ever replace your authentic voice - your genuine self is what creates real connection and separates you from the noise.
To contact Klementyna:
https://www.linkedin.com/in/klemens
To contact me:
https://linktr.ee/sawrightcoach
By Steve WrightWelcome to the show.
I had a brilliant chat with Klem (as she's known professionally) - a Polish-born, Scotland-based copywriter who helps brands find their authentic voice.
This woman gets it when it comes to the power of words to shape not just how we communicate, but who we become.
Timestamps:
(13:35) - The "Here comes..." identity technique
(19:08) - Storytelling as what defines us from other animals
(27:06) - Message in a bottle metaphor and overcoming sharing barriers
(34:47) - AI ethics and maintaining authentic voice
(42:46) - Art as commissioned work vs personal expression
(47:32) - Finding your voice and protecting humanity
Key Points:
The Message in a Bottle: Every piece of content you create matters to you as the creator. When you overcome that initial hurdle to share your message, two things happen: you realize you can do it (the world doesn't end), and you open yourself up to receive messages from others.
Art vs Commission: We all have that Leonardo da Vinci element within us - sometimes we just need an external perspective to help arrange the pieces differently until it clicks.
The ONE Thing: Be human, protect your humanity at all costs. No tool should ever replace your authentic voice - your genuine self is what creates real connection and separates you from the noise.
To contact Klementyna:
https://www.linkedin.com/in/klemens
To contact me:
https://linktr.ee/sawrightcoach