This week Gary Penn, Global Vice President of Digital and Ecommerce at Nixon joins Allison Hartsoe in the Accelerator. Gary began his career in technology and then shifted to ecommerce so he has both a deep knowledge and love for online retail tech. Today, as a senior leader, he’s changed how he evaluates retail technology. Hear Gary’s tips in this week’s episode.  Please help us spread the word about building your business’ customer equity through effective customer analytics. Rate and review the podcast on Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell us what you think by writing Allison at [email protected] or ambitiondata.com. Thanks for listening! Tell a friend! Learn more about your ad choices. Visit megaphone.fm/adchoices

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