In this first part of a two part series Cheri Ruskus interviews the author of The Heart of Authentic Selling, Sales Coach Liz Wendling. Join in a robust conversation that will have you learning to appreciate the opportunity to get your product and services out into the marketplace. 

As Liz shares, “If there is a sticking point, or a hatred or an avoidance to the only thing that keeps a business in business, which is sales, if there is anything there I challenge you to look at it, try to dismantle it and chip away at it.”  

Learn more at www.lizwendling.com

Subscript to the Victory Letter at www.businessvictories.com/victoryletter