Ghostwriting can sound mysterious—but Kent Sanders pulls back the curtain and shows how practical (and relational) it really is. In this conversation, Kent shares how he went from teaching ministry and theology at a small Christian college to building a full-time writing business, why ghostwriting is often misunderstood, and what it takes to become the kind of steady, professional presence high-level clients trust with their “book baby.”

Kent’s 3 best tips for aspiring ghostwriters

Kent treats ghostwriting like high-level consulting: yes, the deliverable is writing, but the work also includes clarity, support, structure, and calm leadership throughout a complex process.

Kent Sanders is a ghostwriter, entrepreneur, and author/co-author of dozens of books. He writes books for business leaders and hosts The Profitable Writer podcast. He also leads The Profitable Writer Membership, helping writers increase their impact and income through practical strategy, mindset, and professionalism.