The Badass CEO

EP 96: Changing the Way People Feel About Cooking with Female Founder Alison Cayne


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Female founder Alison Cayne started the popular cooking brand, Haven’s Sauce- yes the aesthetic sauce pouches you always see in Whole Foods! Alison founded her company in 2018 as a creative way to change the way people feel about cooking and make it more approachable. Their sauce pouches are globally-inspired and featured in over 2,000 stores nationwide! A powerhouse in the packaged and food world.

Alison Cayne shares her insight into building a passion-filled brand, how the pandemic changed her business, how she got into whole-foods and why it is crucial to think about the problem your target consumer has and how you are solving it!

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The Badass CEOBy Mimi MacLean

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