When you are starting a new company, it is a challenge to convince customers that they should choose you over their alternatives. When you are also pioneering a completely new business model for your target market, that challenge increases substantially. 

In this episode of The Sourcing Hero podcast, Host Kelly Barner welcomes Dylan McCabe. Dylan is the Co-Founder of Limitless Roofing, a GPO specializing in commercial and residential roofing materials and supplies. But he and his team aren’t just consolidating demand, they are also building a collaborative community in what has historically been a highly fragmented industry - at least on the buy side.   

In this conversation, Dylan talks about the importance of community - both for his team and for the industry they are working to support:

• What he has learned from his ‘go to market’ experience