On the Brand Storytelling podcast, we talk with the PR Warrior, Trevor Young about the role influencer marketing is now playing in content strategies. As brands seek to distribute their content organically, the market for influencers has ballooned and has shown no signs of slowing down in 2017.
 Consumers are saturated daily by advertisements and endless commercials, with many pundits believing an oversaturation of adverts is to blame for the declining ratings in the NFL this season. So why are brands pivoting to influencers to distribute their content?

EP#104 - How To Build Your Content Strategy With Influencer Marketing - With Trevor Young

Brought to you by Newsmodo, Brand Storytelling is the podcast that brings you the latest trends, tips and insights in content marketing and brand publishing. Learn how your brand can become a better storyteller, and grow as a business. Hosted by Newsmodo CEO, Rakhal Ebeli.

Education

Training

Language Courses

Higher Education

K-12

Educational Technology

Business

Investing

Careers

Management & Marketing

Business News

Shopping

On the Brand Storytelling podcast we are joined by Konrad Marshall, journalist at FairFax Media and author of the book 'Yellow & Black - A Season it Richmond' who knows all too well how a great team can foster incredible results.

For shownotes and more information about our guest, head to the Newsmodo blog:
www.newsmodo.com/building-a-champion...

Building A Champion Team

On the Brand Storytelling podcast we are joined by Keeva Stratton, a communications specialist who understands human behaviour when it comes to storytelling that emotionally connects, and builds bonds with its audience.

For shownotes and more information about our guest, head to the Newsmodo blog:
www.newsmodo.com/getting-inside...

Getting Inside the Minds of your Audience

On the Brand Storytelling podcast we are joined by the man-with-the-plan and former Head of Strategy at King Content, Phil Brown who will help us sort through the fluff and get down to the grass roots of what makes a successful marketing strategy.


For shownotes and more information about our guest, head to the Newsmodo blog:
www.newsmodo.com/successful-marketing/

What is the Answer to Successful Marketing?

On the Brand Storytelling podcast we are joined by Richard Curtis, CEO of FutureBrand to discuss not only how to brand yourself effectively, but why it's so important that you know who you're speaking to, and how to get it right.

For shownotes and more information about our guest, head to the Newsmodo blog:
www.newsmodo.com/blog/

Is Branding Really That Important?

On the Brand Storytelling podcast we are joined by Susan Hartman, a Global Marketer who will help us understand how to tap into the expertise and resources of an organisation, to then market the knowledge base and bring values to consumers. 


For shownotes and more information about our guest, head to the Newsmodo blog:
www.newsmodo.com/all-blog-content/

EP#104 - How To Build Your Content Strategy With Influencer Marketing - With Trevor Young

Download our free app to listen on your phone