On today's episode of The Revenue Stream, I had the opportunity to chat with Kamil Rextin, Founder at 42 Agency.

Kamil comes with over a decade worth of experience running marketing and taking care of marketing ops. We dive into his thought process and opinions on how to think about attribution in B2B marketing. We also talk at length about Marketing Mix Models, self reported attribution, how you can combine qualitative data with the quantitative data to get a more rounded view of your buyer's journey. 

I had loads of fun chatting with Kamil in this episode and I hope you enjoy the show too. See ya on the other side. ✌️