Weeks Weekly

EP01: Why Have a Marketing Strategy?


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Why Have a Marketing Strategy?

With decades of experience in the world of digital marketing, I've heard so many times how business owners and organizations complain about how leads don't work, and sales don't come after they throw money at their marketing efforts. They don't realize that not making time to invest in a marketing strategy from the start is what ultimately brings a campaign to fail.

Learn more in this new episode of Weeks Weekly šŸ‘‰ Why Have a Marketing Strategy?

[00:00] Introduction to šŸ‘‰ Why Have a Marketing Strategy?

[01:38] Strategy is crucial to getting things right from the get-go.

That's why we say: PAUSE. Pause what you're doing until you get your strategy in line with what you want to do for your business. Setting up your ads prematurely without a game plan and aiming at customer acquisition without thinking of retention is a huge drain of resources.

[06:42] Many CEOs, executives, and the people at the top of their companies can get detached from knowing who their customers really are. They tend to be focused on the growth and running of the business that they skip crafting the strategy behind their marketing. Call handlers, the sales department, and the team members who are often exposed to the customers daily are needed to provide input in crafting the game plan.

[09:21] The fundamentals of everything you do is what sets you up for success. So many companies jump into various digital activities before coming up with a marketing strategy. When they bypass designing the plan because they're busy, they can lose lots of money and waste lots of time in the long run.

At HV Media Group, we believe that success is the product of getting right back to basics. We help businesses remember why they started and ask where they want to go. From there, we help them build a uniquely solid and effective plan for them.

Do you need help crafting the perfect digital marketing plan for you? Get in touch with us for a FREE 30-minute strategy session.

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Ed Weeks Jr. is a highly sought-after entrepreneur and investor. With more than 30 years of experience growing businesses, he helps entrepreneurs accelerate revenues through proven digital marketing strategies. He also advises business owners on unique mergers & acquisitions strategies that can dramatically scale their businesses.

Learn more on how to work with Ed weeks.

https://hvmediagroup.com/

https://edweeksjr.com/

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Weeks WeeklyBy Ed Weeks, Jr.