Why exceptional customer service doesn't happen by accident, how to surprise and delight your customers, and the lessons we can learn from going to the big game.

Bite-Sized Delight from the Episode:

• Surprise and delight isn't a strategy, it comes from going above and beyond when you don't have to.
• Great customer service means constant work and a commitment to your employees.
• At the end of the day, employees are always central to the customer experience.

Are You Looking for Things We Referenced?

• Dan's Fireplace Guy (ask for Bryan Smyth)

• Dan's Gutter Guy

• The Corner Stop in Dousman, WI

• MagnaPin

• 10 Steps to Glowing Customer Service Reviews and Survey Results, Even if You Just Got Slammed by Micah Solomon Re

Get more resources and the full show notes at http://ExperienceThisShow.com. See you next week!