In this empowering episode of Nerds That Talk Good, Joel sits down with Matthew Rawle, an owned-media consultant who helps B2B consultants build newsletters and podcasts that drive trust, pipeline, and authority—without relying on the algorithm.

EP024: Take Your Content From Borrowed Attention to Owned Authority with Matthew Rawle

What's the secret to delivering a technical talk or introducing a complex idea to non-experts? How do you get their attention, engage their brains, and build trust?

That's what Nerds That Talk Good tries uncover! Bringing together smarty-pant communicators from across all kinds of subject areas (computers to chemistry, physics to futurism, and archeology to anthrozoology) about how they bring their technical talk to life and overcome those "blank stare" moments.

When it comes to tech-talk that just works without overwhelming or dumbing down, you don't have to speak well. You only have to talk good!

Society & Culture

Business

Entrepreneurship

Technology

Philosophy

What's the secret to delivering a technical talk or introducing a complex idea to non-experts? How do you get their attention, engage their brains, and build trust? That's what Nerds That Talk Good tries uncover! Bringing together smarty-pant communicators from across all kinds of subject areas (computers to chemistry, physics to futurism, and archeology to anthrozoology) about how they bring their technical talk to life and overcome those "blank stare" moments. When it comes to tech-talk that just works without overwhelming or dumbing down, you don't have to speak well. You only have to talk good!

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EP024: Take Your Content From Borrowed Attention to Owned Authority with Matthew Rawle

EP024: Take Your Content From Borrowed Attention to Owned Authority with Matthew Rawle