Mike Schneider is back! The boys sit down with Mike and catch up on his world of brand development and taking companies to the next level. Brock, Cody, and Mike discuss the attributes of what it means to be a great teammate and how difficult that can be. Mike Schneider embodies these attributes, and it shows in how sought after he is by some of the best companies within the outdoor recreation industry. Sit back and listen as these overachievers share their hard earned stories from business, family, and sports. #playingthegame

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Show Notes

00:00 - 06:46: Lost car keys and salvage titles

06:47 - 09:26: Catching up with Mike Schneider and brand development

09:27 - 13:49: Black Diamond, Coros, and going all day and all night

13:50 - 16:10: Sharpen the saws and refresh, or you’ll break

16:11 - 18:22: Being satisfied and when you’re an idea factory

18:23 - 21:08 Creativity and getting things done when you’re an original

21:09 - 23:34: Weird times mean opportunities for the brave and dedicated

23:35 - 26:35: Cody’s got almost 60 teams!

26:36 - 28:56: You need to have thick skin in the alpha environment

28:57 - 31:44: Punching and picking fights

31:45 - 37:32: Being a good teammate is hard

37:33 - 41:45: Do the right thing and be a good teammate. There’s more at stake than just you

41:46 - 44:49: Leaders do whatever it takes and leading by example

44:50 - 51:50: Cardiff Snowcraft: Product with a Purpose

51:51 - 53:55: VRBO for boats??

53:56 - 56:42: Hiking the Grand Canyon: Rim-to-Rim