The Brand Compass

EP049 | What makes a good podcast show host? With Mark Franklin


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In this episode:

If you have been thinking about starting a podcast show, or have started a show and are working hard to make your show great for your listeners โ€“ I hope you will enjoy this episode.

I bring on one of my personal brand strategist colleagues, Mark Franklin, from our agency business, Harbour 32, on to chat through some of the nuances that we feel are so intrinsic to really embodying your personal brand as a podcast show host and what that looks like.

Itโ€™s a relaxed conversation and we share how we each feel about what a GOOD or BRILLIANT host looks and sounds like, and even recommend some shows we listen to.

Let me know if you like this one! I have more like these planned.


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๐—š๐—จ๐—˜๐—ฆ๐—ง ๐—•๐—œ๐—ข:

Mark Franklin is a mindset expert and business strategist who helps business owners and leaders flow from inertia to victory by embracing their fears.

He hails from 20+ years in leading the social selling division of an award-winning childrenโ€™s publishers in the UK and Europe.

After years of working with thousands of independent solo-preneurs, he is uniquely talented in supporting people to distil their โ€˜WHYโ€™, articulate their ideal future and help them tell more meaningful stories.

Today he runs his own coaching, training and consultancy business, and works with Shelley on personal brand strategy and podcast show positioning, in their agency business Harbour 32.


๐—ฆ๐—›๐—˜๐—Ÿ๐—Ÿ๐—˜๐—ฌ ๐—ฅ๐—ขฬˆ๐—ฆ๐—ง๐—Ÿ๐—จ๐—ก๐—— ๐—•๐—œ๐—ข:

Shelley is a systems-led brand strategist working with knowledge expertsโ€ฆthose who teach, educate, consult, advise or mentor others. Her specialism is in helping you uncover your genius gifts which the world needs from you and translate that into something that can be marketed and communicated in a way thatโ€™s comfortable for you.

South African born and British-grown, Shelley has worked with 150+ brands across 30+ industries through her consultancy and agency work. She runs her specialist marketing agency Harbour 32, with her magically gifted friends, where they focus on personal brand strategy and podcast show positioning.

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All episodes are video recorded and can be watched in the website show notes at shelleyrostlund.com/podcast, or on YouTube. (Click here for the full audio transcribed version).

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The Brand CompassBy Shelley Rรถstlund