Understanding The Customer Conversion Cycle: Attraction, Nurture, Conversion and Retention

In the 53rd episode of the Supercharge Your Business Podcast, I talk about the process of customer acquisition and conversion. It often takes longer and is way more expensive to convert new clients than existing ones.

It’s so important to understand your own lead generation strategy and know  how long it takes for leads to convert into paying clients. 

Here are the highlights:

[00:28] Understanding Conversion Time

[01:48] The Customer Buying Cycle

[02:25] The Importance of Retaining Existing Customers

[02:45] Understanding Your Audience and Their Needs

[03:50] The Importance of Consistent Lead Generation

[04:55] The Individuality of Each Customer

[05:51] Understanding Your Average Buying Cycle and Customer Value

[07:14] The Importance of Paid Offers (not freebies!)

If you need support and accountability to work on and in your business at the same time, so you have a pipeline of ready to buy clients, my next mastermind starts on 22nd January 2024 where I’m in your back pocket for mentoring and guidance for 3 months.

Click here to book a call with me to talk about joining Thrive Mastermind®

To find out how I can support you to grow your business:

https://www.nicolelouiseonline.com

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