Find the Red Thread at TamsenWebster.com.

Why do we still buy diamonds for engagement and wedding rings? Because we want to give or receive a symbol of the commitment that we're making and, of course, "A Diamond Is Forever." Behind this simple tagline is a powerful Red Thread complete with a Goal, a Problem, an Idea, a Change, and an Action.

Resources

• Why 'A Diamond Is Forever' has lasted so long
• The Red Thread Weekend
• The Red Thread Worksheet