In this episode of The Revenue Stream, I had the chance to sit with Emily Kramer, co-founder of MKT1 and a seasoned marketing leader, and dive into the essentials of planning and forecasting.

Emily shared actionable insights on setting KPI, project, and ops goals (KPO), and how to navigate the complex relationship between planning and forecasting, teams you need to involve in your planning process.

Join us for a deep dive into how businesses can set themselves up for both short-term and long-term success.I had so much fun chatting with Emily in this episode and I hope you enjoy listening to it just as much.

Stay tuned for Part 2 where Emily helps me improve my forecast live on the podcast.