Rahul Bakaya head of marketing at Prospecta software joins us to discuss the fundamental concepts of B2B marketing for SaaS. We clarify 
<ul>
 <li>what is demand generation </li>
 <li>difference between lead generation and demand generation</li>
 <li>dark social</li>
 <li>b2b VS b2c marketing</li>
</ul>
And much more.
 
If you would like to share feedback or queries write to us at 
aor@rumors.com.au
or visit us at
<a href="//www.rumors.com.au">www.rumors.com.au</a>
 
ENJOY!

Rahul Bakaya head of marketing at Prospecta software joins us to discuss the fundamental concepts of B2B marketing for SaaS. We clarify what is demand generation difference between lead generation and demand generation dark social b2b VS b2c marketing And much more. If you would like to share feedback or queries write to us at aor@rumors.com.au or visit us at www.rumors.com.au ENJOY!

Rahul Bakaya head of marketing at Prospecta software joins us to discuss the fundamental concepts of B2B marketing for SaaS. We clarify&nbsp;
<ul>
 <li>what is demand generation&nbsp;</li>
 <li>difference between lead generation and demand generation</li>
 <li>dark social</li>
 <li>b2b VS b2c marketing</li>
</ul>
And much more.
 
If you would like to share feedback or queries write to us at&nbsp;
aor@rumors.com.au
or visit us at
<a href="//www.rumors.com.au" rel="noopener noreferrer">www.rumors.com.au</a>
 
ENJOY!

EP#1 | B2B Marketing and Demand generation Fundamentals

A podcast about Demand gen and b2b marketing. 
We mashup up content like CMO interviews, case studies, how to's, and trending topics.
This is a one stop shop for marketers to get their marketing fix outside their jobs.

Business

Marketing

A podcast about Demand gen and b2b marketing. We mashup up content like CMO interviews, case studies, how to's, and trending topics. This is a one stop shop for marketers to get their marketing fix outside their jobs.

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EP#1 | B2B Marketing and Demand generation Fundamentals

EP#1 | B2B Marketing and Demand generation Fundamentals