In the first episode of LUDICROUS, comedians Will Mars and Radu Isac are joined by US comedian, actor and improviser Nick Adamson.

The concept is simple (and stupid): try to manufacture viral podcast clips by talking about topics the internet can’t resist — relationship roles, Donald Trump, and men with long hair.

What follows is a behind-the-scenes look at how comedy podcasts actually think about virality… and how quickly it all falls apart.

New episodes with a guest comedian every week.