Our first WEEKLY episode! Today Grant discusses another term marketers have ruined: Vanity Metrics, and why your "Top of the Funnel" matters.

Our first WEEKLY episode! Today Grant discusses another term marketers have ruined: Vanity Metrics, and why your "Top of the Funnel" matters.

EP10 - Vanity Metrics

While consumers scrounge for a crumb of authenticity, host Grant Mielke explores the counterintuitive landscape of marketers scrambling for formulas, templates, and the path of least resistance. From the early and amazing days of free electronic mail and the family camcorder to full inboxes of spam and snarky hamburgers on Twitter, one truth resounds: Marketers Ruin Everything. Dive deep into industry trends, explore new platforms, break down the big campaigns, and practice ruining less things, less often.Support the show by following, subscribing, or leaving a review on Apple PodcastsDrop us a note on marketersruin.com

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While consumers scrounge for a crumb of authenticity, host Grant Mielke explores the counterintuitive landscape of marketers scrambling for formulas, templates, and the path of least resistance. From the early and amazing days of free electronic mail and the family camcorder to full inboxes of spam and snarky hamburgers on Twitter, one truth resounds: Marketers Ruin Everything. Dive deep into industry trends, explore new platforms, break down the big campaigns, and practice ruining less things, less often.Support the show by following, subscribing, or leaving a review on Apple PodcastsDrop us a note on marketersruin.com

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EP10 - Vanity Metrics

EP10 - Vanity Metrics