This question ruffles feathers for some reason. Folks get all emotional but really all that's being asked is "Do you have & can you show me your business plan?" The investment will be time & energy. They are asking for things that cannot be seen. You should have have an answer. If they don't like it - oh well. If you think your answer sucks - that's on you. I took it back to business school on this one. What are your thoughts?
IG: sidepiece_season