Growth Curves

EP12 - Growth Opportunities: Frameworks for Business Expansion


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In this informative episode, Wendy delves into the Ansoff Growth Matrix, a straightforward framework that shines light on identifying business growth opportunities.

If you're ready to expand in your business, tune in to hear the specific techniques that could set the stage for your next big growth spurt.

You will learn about:

  • The four core strategies within the matrix
  • How you can develop new products & services for your market
  • Ways to increase sales of your existing products
  • How to explore new markets
  • Weighing up the risks associated with diversification
  • What activities can significantly drive growth

Thanks for listening to today's episode and supporting the Growth Curves podcast. You can rate the show on Spotify, or leave a review on Apple Podcasts. This will help other savvy business owners find us and learn more!

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View the graphic that describes the framework discussed in this episode: Ansoff Growth Matrix

Get in touch:Sarah Burgess - Little Black Books Wendy Tibbotts - Zigzag Marketing Growth Curves Instagram - @growthcurvespodcast

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Growth CurvesBy Sarah Burgess and Wendy Tibbotts