With Bro-Marketing almost extinct, unfortunately many vulnerable potential clients thought they were safe.. 

.. however, there is another, potentially even more dangerous marketing tactic out there, that has weaved it’s way into the marketplace… it’s called:

SIS- MARKETING

Sis (cis)- Marketing: (n.) a term coined by Janelle Lara to describe the over-use of manipulative and emotional tactics, usually leveraged by wildly under-qualified and under-priced coaches, to lure unsuspecting and vulnerable potential clients into working with them, without any promise of practical strategies or tangible results.

Tune into this week’s episode to learn *exactly* what sis-marketing is, examples of how it’s used in the marketplace, which practitioners TEND to use it the most, and how you can avoid being caught in it’s snares.

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