The Arcus Arena

EP13: Fixing the Food Industry: The Business Case for Clean Ingredients


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What began as a serious health challenge turned into a thriving business focused on real ingredients and real impact. Autumn Smith's healing journey exposed what was missing in the food industry: clean ingredients, clear labeling, and access.

In this episode, we discuss our broken food system and how Paleovalley is working to change it. You'll hear what most companies get wrong about “healthy” food, the real cost of cheap ingredients on our health, and why regenerative farming is on the rise. Find out how a purpose-driven business can scale without compromising its values!

Topics discussed in this episode:

● The impact of diet on health

● Founding Paleovalley and building a purpose-led brand

● Why sourcing matters and what most companies do wrong

● Regenerative vs. organic vs. grass-fed

● Problems in the American food industry

● Meat labeling and greenwashing

● Key growth phases and future plans

● Making clean food more affordable and accessible

● Business challenges and lesson learned

Candus Hinderer and Carrie Ferroukhi are the co-founders of Arcus Advisors, a business consulting firm dedicated to helping Private Equity firms and their portfolio companies improve results by optimizing the accounting and finance functions through strategic guidance and practical solutions. For more information and resources, visit Arcus Advisors: https://arcusadvisors.com/home

This episode was produced by Podcast Boutique https://www.podcastboutique.com


 

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The Arcus ArenaBy Arcus Advisors