It is rare that we get to see the manifestation of a mindset based in scarcity and that of abundance simultaneously. In the case of Jason Archer, founder of HardWodder (@hardwodder), he got to experience both firsthand. He was raised, on the other side of the tracks in a family that never really had much. He also had an uncle, whom he would later work for, that had everything your heart desires.

He has taken the scrappy work ethic and resourcefulness acquired by being one of society's "Have Nots", and combined it with the anything-is-possible mentality often found throughout society's "Haves".

He began HardWodder with the intent of selling a few t-shirts here and there. However, as time went on, and life would play out, he embraced a bigger vision. It isn't simply about clothes. It isn't just about fitness. It isn't all about business. No, what it is about is getting out of your own way and embracing life's challenges head-on in pursuit of the quality of life we want and deserve.

Jason's vision is summed up in the HardWodder Mission Statement: "To Arm Humans With The Tools to Crush Mediocrity, Create Mastery, & Live in Total Wellness"

Sidenote, Jason has amassed one the most extensive comic book collections we've ever seen. So join us as we go deep in abundance and superheroes with Jason on this week's episode of Feed Me Fuel Me (@feedmefuelme)!!

- Jeff Thornton (@iamjeffthornton) & Mycal Anders (@coachderz)⠀

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