THE 29ERS SHOW [Unscripted]

EP162 | What It’s Really Like Growing Up in a Family Business


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What’s it really like when your parents run the business — and you decide to join them?


In this heartfelt and honest episode of The 29ERS Show [Unscripted], Katelin sits down with her dad (and co-founder of 29studios), Kev, to talk about the real experience of growing up in a family business — and ultimately choosing to help lead it. This isn’t a highlight reel. It’s the full picture.


We talk about:

✅ Childhood memories behind the scenes of the business

✅ The pressure of proving yourself when you’re the founder’s daughter

✅ Career pivots, personal ambition, and finding your voice

✅ Why live events light a fire inside her

✅ The myth of “work/life balance” in a family-run company.


Whether you’ve grown up around business, work with your family, or are simply building something of your own — this episode is for you.📺

Watch on YouTube🔗 linktr.ee/29studios

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THE 29ERS SHOW [Unscripted]By 29studios